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==== Part I . Personal Best ====
 .p003 '''ch01 Oh, Brother!'''
 .p014 ref. 7 p331 [[ https://doi.org/10.1207/S15327752JPA730106 | Mark N. Bing 1999 ]] "Hypercompetitiveness in Academia: Achieving Criterion-Related Validity From Item Context Specificity"
 .p015 personality is biology, parental attachment, social support, culture, and experience
 .p016 family dinners give-and-take, cut-and-thrust, passionate debate
 .p017 Parents with mediation training allowed severe disputes, children became creative problem solvers
 .p017 Psychological '''de-identification''' refers to the process of consciously distancing oneself from certain aspects of the self—such as emotions, thoughts, roles, or behaviors—to gain perspective
 .p017 [[ https://www.nytimes.com/1991/05/04/obituaries/frances-schachter-a-child-psychologist-and-researcher-61.html | Frances Schachter ]] children become different in order ''not'' to fight.
 .p020 Wilbur and Orville Wright argued fiercely and often, benefiting their project
 .p022 [[ https://en.wikipedia.org/wiki/Frans_de_Waal | Frans de Waal ]] showed chimps dislike unfairness, reject unequal sharing.

 .p024 '''ch02 Making the Grade'''
 .p024 [[ https://www.wickedlocal.com/obituaries/needham-times_cn13988753 | Charles Shubert ]] MIT
 .p027 [[ https://en.wikipedia.org/wiki/Amy_Chua | Amy Chua ]] [[ https://en.wikipedia.org/wiki/Battle_Hymn_of_the_Tiger_Mother | Battle Hymn of the Tiger Mother ]] "self-mocking memoir"
 .p028 US youth unemployment rate, 26% unemployed age 25-24, lower wages in 2013 than in 2000
 .p029 [[ https://www.bright-kids.com/ | Bright Kids ]] $$$ tutoring for placement exams
 .p030 [[ https://en.wikipedia.org/wiki/No_Child_Left_Behind_Act | No Child Left Behind ]] [[ https://en.wikipedia.org/wiki/Race_to_the_Top | Race to the Top ]]
 .p030 focus on reading and math, not science, literature, history, civics, and the arts
 .p031 students promised awards for drawing stopped drawing without rewards
 .p032 [[ https://en.wikipedia.org/wiki/Joy_Paul_Guilford | Joy Paul Guilford ]] [[ https://en.wikipedia.org/wiki/Convergent_thinking | Convergent ]] "one correct answer" thinking versus [[ https://en.wikipedia.org/wiki/Divergent_thinking | divergent thinking ]]
 .p032 kill childhood creativity
  .(1) work for expected reward
  .(2) focus pupils on expected evaluation
  .(3) plenty of surveillance
  .(4) setting up restricted choices
  .(5) creating competitive situations
 .p033 [[ https://medschool.duke.edu/personnel/c-j-skender-mba | C. J. Skender ]] accounting teacher at Duke and UNC
  . sees the best in his students
  . climate of safety where mistakes are part of learning
 .p033 worrier students good at homework, warrior students good at exams
 .p036 rankings pit students against each other
 .p036 people intensely motivated by choice of when and how to work, take ownership
 .p037 the cost of motivating top 1 percent is demotivation of other 99 percent
 .p037 college entrance résumé padding
 .p039 American student debt over a trillion dollars
  . 4 million graduates per year, 10 year payoff, $25K per graduate?
 .p040 [[ https://en.wikipedia.org/wiki/Ron_Wyden | Ron Wyden ]] [[ https://www.wyden.senate.gov/news/press-releases/wyden-rubio-warner-introduce-the-student-right-to-know-before-you-go-act | Know Before You Go ]]
 .p040 [[ https://en.wikipedia.org/wiki/Adderall#Cognitive_performance | Adderall ]] illicit college student performance enhancer
 .p040 [[ https://en.wikipedia.org/wiki/Stuyvesant_High_School | Stuyvesant High School ]] 80% of students cheat rather than waste time on disliked subjects
 .p041 95% of US students cheat in one form or another
 .p041 [[ https://www.turnitin.com/ | Turnitin ]] plagiarism detection software
 .p043 [[ https://wetakeyourclass.com ]] [[ https://boostmygrade.com/ ]]
 .p043 students of author's entrepreneurship course: "how would I grade them?"
 .p044 learning for rewards not useful for future
 .p045 Harvard Art|Science Team (?)
 .p045 [[ https://en.wikipedia.org/wiki/St._Joseph's_Institution,_Singapore | St. Joseph Singapore ]]
 .p047 [[ https://www.rajeevelt.com/what-is-teach-less-learn-more-tllm/rajeev-ranjan/ | Teach Less, Learn More ]]
 .p047 [[ https://pmc.ncbi.nlm.nih.gov/articles/PMC3061190/pdf/rsbl20101056.pdf | Blackawton bees ]] Biology Letters 2011 April 23
 .p049 [[ https://www.oecd.org/en/about/programmes/pisa.html | PISA ]] Program for International Student Assessment
 .p049 Germany scored below OECD average, achievement more correlated with family socioeconomic status, students ranked and sorted into three tracks, limiting achievement
 .p050 top performing schools do better job of educating everybody
 .p050 Luxembourg most expensive schools, ranked near last in achievement
 .p050 Margaret Thatcher says nations depend on a talented few
 .p050 Finns explicitly rejected this, couldn't afford to waste any human talent
 .p051 no standardized tests until eighth grade; written assessments but not grades
 .p051 Finland not small, heterogeneous, fastest diversifying in Europe
 .p052 We are such a small country, we cannot afford to lose any child
 .p052 All Finn teachers must have master's degree, rated more highly than doctors, architects, and lawyers. Free to determine how they teach.
 .p053 very little central government interference, schools and teachers autonomous
 .p056 money only 20% of outcome, streaming and pay incentives ineffective
 .p056 Finland 4th most scientific publications of the OECD countries, above average patents per capita

 .p058 '''ch03 The Morning After'''
 .p058 Olympics: Americaarn women outperformed the rest of the world AND American men
 .p059 Male scientists decided women are different, female scientists found no cognitive or developmental differences
 .p059 women's competitiveness unaffected by menstrual cycle
 .p060 competitive women performed as well as men. Most women preferred to not compete
 .p062-63 nattering about comparing penis size
 .p063 "all m/f '''I interviewed'''" insisted on financial contribution
 .p067 Helen Gurley Brown ... marriage is always the end game
 .p070 "Beth" ... no job, no money, no baby -- what a loser!
 .p071 David and Sarah bickered and kept score, he had affair at work, they separated
 .p071 adultery is a form of competition
 .p072 Nathaniel Blumenthal/Branden and Alisa Zinovyevna Rosenbaum / Alice O'Connor / Ayn Rand
 .p073 NB: "You can't love someone and compete with them" "Love isn't winning an argument"
 .p073 "... we all benefit from the work that we all do"
 .p074 "marriage shares a lot of properties of collaboration: you share the wings"
 .p074 "... it must be terrifying for young men when this apparition turns up looking like nothing they have ever looked before!"

 .p079 '''ch04 Angry Birds'''
 .p080 [[ https://en.wikipedia.org/wiki/Thorleif_Schjelderup-Ebbe | Thorleif Schjelderup-Ebbe ]] "pecking order"
 .p081 [[ https://en.wikipedia.org/wiki/Kristine_Bonnevie | Kristine Bonnevie ]] mentor
 .p081 Schjelderup-Ebbe copied but unrecognized
 .p082 best-liked usually not top-ranked
 .p083 [[ https://emotionalcompetency.com/papers/voice%20accomodation.pdf | sociologist Stanford Gregory ]] low 0.5 kHz hum conveys social st[[ | ]]atus
  .p084 [[ https://web.archive.org/web/20070521225506/http://www.twu.org/intstaff/reference/library/politics/GregoryANDGallagher_SpectralAnalNonverbalUSPresElec_SPQ_2002.pdf | Spectral Analysis of Candidates' Nonverbal Vocal Communication ]] F₀ band <500Hz signals social dominance, won presidential election popular vote from 1960 to 2000
 .p085 Pecking order: highest for smoking teenage girls
 .p085 stress lowest for "middle" girls, highest afraid of losing, lowest afraid of dropping out entirely
 .p086 starving/thin "feminine": heart attacks, liver failure, death
  .anorexic death 5-10% in 10 years, 18-20% in 20 years, only 30-40% recover
 .p086 [[ https://en.wikipedia.org/wiki/Interlochen_Center_for_the_Arts | Interlochen ]] [[ https://en.wikipedia.org/wiki/Choate_Rosemary_Hall | Choate ]] [[ https://en.wikipedia.org/wiki/Cranbrook_Schools | Cranbrook ]]
 .p087 dark side of win/lose empowerment "then losing must all be your fault"
 .p087 [[ https://multcolib.bibliocommons.com/v2/search?query=Unplugged%3A%20My%20Journey%20into%20the%20Dark%20World%20of%20Video%20Game%20Addiction&searchType=title | Unplugged Multco Offsite 2010 ]] [[ https://en.wikipedia.org/wiki/Ryan_G._Van_Cleave | Ryan van Cleve ]] 60 hr/wk video games
 .p088 computer games designed to exploit hunger for rewards and status
 .p088 [[ https://en.wikipedia.org/wiki/Compulsion_loop | compulsion loops ]]
 .p089 [[ https://en.wikipedia.org/wiki/Hedonic_treadmill | hedonic treadmill ]]
 .p091 Donors want recognition, naming rights, peerage in England
 .p092 [[ https://en.wikipedia.org/wiki/Geert_Hofstede | Geert Hofstede ]] [[ https://en.wikipedia.org/wiki/Power_distance | power distance ]]
 .p093 power distance related to health and well-being
 .p095 [[ https://search.asu.edu/profile/68539 | Marianne Jennings ]][[ https://www.gordonconwell.edu/wp-content/uploads/sites/19/2019/04/JenningsM.SevenSignsofEthicalCollapse.pdf | steeper hierarchy leads to ethical collapse in organizations ]]
 .p095 game-changers go unheard
 .p096 [[ https://en.wikipedia.org/wiki/Geert_Hofstede | Geert Hofstede et al ]][[ https://search.worldcat.org/title/558675706 | Cultures and Organizations 2010 ]] at PSU, $2.77+3.25 used
 .p097 Will Rogers invented term "trickle down"; not true, lower tax rates reduce growth and increase inequality
 .p097 [[ https://en.wikipedia.org/wiki/The_Spirit_Level_(Wilkinson_and_Pickett_book) | The Spirit Level ]]
 .p098 king of Sweden unable to pay store with check but no ID, fellow citizens identify him with coins
 .p099 [[ https://en.wikipedia.org/wiki/TechShop | TechShop ]]
 .p099 [[ https://themiraclebrace.com/ | MiracleBrace ]]
 .p101 [[ https://en.wikipedia.org/wiki/Crowdsourcing | crowdsourcing ]] sharing in return for great feedback and contributions
 .p102 [[ https://en.wikipedia.org/wiki/Bill_Gore | Bill Gore ]]
 .p102 [[ https://en.wikipedia.org/wiki/Gore-Tex | Gore-Tex ]]
 .p103 [[ https://en.wikipedia.org/wiki/Polytetrafluoroethylene | PTFE ]]
 .p104 [[ https://en.wikipedia.org/wiki/Terri_Kelly | Terri Kelly ]]
 .p105 [[ http://www.morningstarco.com/ | Morning Star ]]
 .p108 [[ http://www.nucor.com/ | Nucor Steel ]]
 .p109 [[ https://web.archive.org/web/20260210213836/https://www.ebucks.com/web/eBucks/| First Rand eBucks ]]
 .p110 [[ https://en.wikipedia.org/wiki/Karl_Rabeder | Karl Rabeder Credot ]]

 .p112 '''ch05 Keeping Score'''
  . sports
 .p124 Single US football player 1000 blows to head per season, 75% chance of concussions
 .p124 NFL linemen 52% greater heart disease risk than general population
 .p124 97% overweight, 50% obese
 .p125 6 suicides, dementia, [[ https://en.wikipedia.org/wiki/Chronic_traumatic_encephalopathy | chronic traumatic encephalopathy ]]
 .p125 second most dangerous sport cheerleading; risky stunts, untrained coaches, hard surfaces
 .p128 former NFL suicide rate six times average, divorce rate 60-70%
 .p129 [[ https://en.wikipedia.org/wiki/Don_Catlin | Don Catlin ]] developed tests for street drugs
 .p130 14% of athletes use banned substances, 2% are caught
 .p131 Sports 2% of GDP
 .p131 2004 [[ https://en.wikipedia.org/wiki/Bay_Area_Laboratory_Co-operative | BALCO ]] Bay Area Laboratory Cooperative supplied performance-enhancing drugs
 .p131 [[ https://en.wikipedia.org/wiki/Victor_Conte | Victor Conte ]]
 .p132 [[ https://en.wikipedia.org/wiki/Travis_Tygart | Travis Tygart ]]
 .p134 [[ https://en.wikipedia.org/wiki/Steve_Baddeley | Steven Baddeley ]]
 .p135 Travis Tygart [[ https://truesportpur.ca/power-sport-true-sport-report | True Sport ]] report
 .p137 [[ https://en.wikipedia.org/wiki/Mike_Brearley | Mike Brearley ]]
 .p138 [[ https://en.wikipedia.org/wiki/The_Apprentice_(American_TV_series) | The Apprentice ]]
 .p140 CHATTERJEE, A. et HAMBRICK, D.C. (2007). It’s All about Me: Narcissistic CEOs and their Effects on Company Strategy and Performance. Administrative Science Quarterly, (52), pp. 351-386. (PSU, OHSU)
  ."prominent" CEOs, grandiose strategy, volatile stock performance
 .p141 [[ https://en.wikipedia.org/wiki/Steven_Rattner | Steve Rattner ]] not the Tektronix Steve Ratther
 .p142 akin to a rooster taking credit for the sunrise
 .p142 worship the top, infantilize the rest
 .p143 fatigue -> biased judgement and rigid thinking
  . Heffernan, Margaret . Willful Blindness . Why We Ignore the Obvious at Our Peril . Central 153.7 H4613w 2011
 .p144 Companies '''do not''' have a legal obligation to prioritize stock price
 .p144 Air Products Inc. v. Airgas Inc., directors can ignore current stock price in favor of long-term interests
 .p145 # of publicly listed companies declines 40, life expectancy of Fortune 500 companies down from 75 years a century ago to 15 years today
 .p145 [[ https://en.wikipedia.org/wiki/Lynn_A._Stout | Lynn Stout ]] The Shareholder Value Myth . Multco Central 658.155 S8895s 2012
 .p145 performance-related pay does not deliver superior performance
 .p145 [[ https://www.mariannejennings.com/about/ | Marianne Jennings ]][[ https://search.worldcat.org/title/63297926 | The Seven Signs of Ethical Collapse ]] Multco Offsite
 .p146 [[ https://en.wikipedia.org/wiki/Steel_Connect | CMGI ]]
 .p147 [[https://en.wikipedia.org/wiki/Good_to_Great | Good to Great book 2001 ]] of 60 companies, at least 11 have gone from bad to worse
 .p147 [[ https://www.gripple.com/ | Gripple ]] subsidiary [[ https://loadhog.com/ | Loadhog ]]
 .p150 [[ https://www.arup.com/en-us/ | Arup ]] structural engineering

==== Part II . The Case of the Purdue Chickens ====
 .p157 '''ch06 Only the Impresarios Survive'''
 .p160 [[ https://en.wikipedia.org/wiki/Carl_Djerassi | Carl Djerassi ]] oral contraceptive, science-in-fiction novels
 .p161 science stalled by rivalry rather than cooperation
 .p165 chicken flocks more productive than breeding for super-hens
 .p166 every principal investigator produces 10 PhDs, who must find a postdoc position ... "Ponzi scheme"
  . specious argument. Almost all PhDs should disperse into non-collegiate jobs - teaching, engineering, lab work, leading teams serving the other 8 billion of us, so we can generate the wealth that pays for colleges and universities and research institutes
 .p167 sharing at conferences -> plagiarism
 .p168 [[ https://en.wikipedia.org/wiki/Matthew_effect | Matthew effect ]] cumulative advantage
 .p168 "coined by [[ https://en.wikipedia.org/wiki/Keith_Stanovich | Keith Stanovich ]]" (1950)
  . wikipedia says Robert K. Merton (1910) and Harriet Anne Zuckerman (1937)
 .p169 [[ https://en.wikipedia.org/wiki/Kary_Mullis | Kary Mullis ]] [[ https://en.wikipedia.org/wiki/Polymerase_chain_reaction | PCR ]] 1993 Nobel
 .p170-2 [[ https://en.wikipedia.org/wiki/Sch%C3%B6n_scandal | Jan Hendrik Schön ]] fraudulent papers
 .p173 [[ https://en.wikipedia.org/wiki/Scott_Reuben | Scott S. Reuben ]] fraudulent pain research
 .p173 [[ https://en.wikipedia.org/wiki/Hwang_Woo-suk | Hwang Woo-Suk ]] fake stem cell research
 .p174 fraudsters almost always pleasers, delivering what's wanted, pre-defined success
 .p174 retracted research still cited 24 years later
  . [[ https://www.researchgate.net/profile/Kalevi-Korpela/publication/41411199_How_long_does_it_take_for_the_scientific_literature_to_purge_itself_of_fraudulent_material_The_Breuning_case_revisited/links/5a3191ac458515afb66ec789/How-long-does-it-take-for-the-scientific-literature-to-purge-itself-of-fraudulent-material-The-Breuning-case-revisited.pdf | Korpela 2010 ]]
 .p175 [[ https://en.wikipedia.org/wiki/Ferric_Fang | Ferric Fang ]] "the more important the journal, the higher the number of retractions"
 .p176 Fang: The US spends twice as much on beer compared to R&D, lowest since the 1960s
 .p178 scoreboards, winning at all costs, ethical shortcuts
 .p179 HBOS - Halifax Bank of Scotland (email from author Heffernan)
 .p179 [[ https://en.wikipedia.org/wiki/Juliet_Schor | Juliet Schor ]] [[ https://en.wikipedia.org/wiki/The_Overworked_American | The Overworked American ]] PSU
  . Americans work longer, sleep less, perform badly
 .p180 B-of-A intern [[ https://financialpost.com/news/fp-street/bank-america-intern-moritz-erhardt | Moritz Erhardt worked extreme long hours and died. ]] He was also hyper-ambitious and by some accounts epileptic. In the US, perhaps 2600 21-year-olds die violently (including vehicle accidents) per year; motor vehicle keys are 1000 times as lethal as keyboard keys.
 .p181 [[ https://www.mckinsey.com/ | McKinsey ]] touted forced rankings
 .p182 [[ https://observer.com/2013/11/mckinseys-dirty-war-bogus-war-for-talent-was-self-serving-and-failed/ | McKinsey’s Dirty War ]]
 .p182 Jackie Witt (?) former Intel, forced rankings focus on now, not the future
 .p185 [[ https://en.wikipedia.org/wiki/Uri_Alon | Uri Alon ]] improv theater [[ https://doi.org/10.1016/j.molcel.2010.01.011 | How to Build a Motivated Research Group ]]
 .p186 [[ https://mathbabe.org/ | Cathy O’Neil ]] mathbabe
 .p186 [[ https://www.youtube.com/watch?v=C0gSOhsqybM | Scooped Again ]][[ https://en.wikipedia.org/wiki/Uri_Alon | Uri Alon ]]
 .p188 [[ https://en.wikipedia.org/wiki/David_Ring | David Ring ]] safer hospitals where errors are openly acknowledged and swiftly fixed
 .p189 [[ https://en.wikipedia.org/wiki/Andreas_Gruentzig | Andreas Gruentzig ]] [[ https://en.wikipedia.org/wiki/Boston_Scientific | Boston Scientific ]] [[ https://en.wikipedia.org/wiki/Balloon_catheter | Balloon Catheter ]]
 .p190 ref 39 John Abele "Bringing Minds Together", Harvard Business Review (July-August 2011).
 .p198 Groups with members better at reading faces are more productive, teams with more women did better too.
 .p204 [[ https://en.wikipedia.org/wiki/Mondragon_Corporation | Mondragon cooperative ]]

==== Part III . The Business of Winning ====
 .p209 '''ch07 Clone Wars'''
 .p209 [[ https://www.grammy.com/news/dr-andy-hildebrand-honored-recording-academy-special-merit-award | Andy Hildebrand ]] [[ https://en.wikipedia.org/wiki/Auto-Tune | Auto-Tune ]]
 .p210 considered a form of cheating by many music lovers
 .p211 [[ https://en.wikipedia.org/wiki/Jay-Z | Jay-Z ]][[ https://en.wikipedia.org/wiki/D.O.A._(Death_of_Auto-Tune) | Death of AutoTune ]]
 .p212 audio Botox
 .p212 [[ https://en.wikipedia.org/wiki/Robert_McKee | Robert McKee ]][[ https://mckeestory.com/books/story/ | Story ]]
 .p212 [[ https://en.wikipedia.org/wiki/Charlie_Kaufman | Charlie Kaufman ]] film [[ https://en.wikipedia.org/wiki/Adaptation_(film) | Adaption ]]
 .p213 studio head of production average tenure 18 months
 .p213 [[ https://en.wikipedia.org/wiki/Epagogix | Epagogix ]] algorithm estimates film financial success
 .p217 [[ https://www.nber.org/papers/w6574 | Hedonic Analysis of Arthritis Drugs ]] more expensive clones more dangerous and less effective
 .p217 pharmaceutical industry reluctance to share data ... with patients, doctors, and funders
 .p218 [[ https://www.bbc.com/news/health-21737844 | Antibiotics resistance 'as big a risk as terrorism ]]
 .p220 [[ https://en.wikipedia.org/wiki/Narrative_Science | Narrative Science ]] [[ https://en.wikipedia.org/wiki/Data_storytelling | data storytelling ]]
 .p220 author's analogy: [[ https://en.wikipedia.org/wiki/Hymenoscyphus_fraxineus | Chalara dieback ]] European ash tree fungal disease, lack of biodiversity
 .p224 [[ https://en.wikipedia.org/wiki/Leroy_Cronin | Leroy Cronin ]] [[ https://www.theguardian.com/science/2012/jul/21/chemputer-that-prints-out-drugs | 3D chemical printer for drugs ]]
 .p225 [[ https://en.wikipedia.org/wiki/Medicines_for_Malaria_Venture | Medicines for Malaria Venture ]] 300 scientists at 40 institutions
 .p226 [[ https://methodproducts.com/ | method home care ]]
 .p229 [[ https://www.waitrose.com/ | Waitrose ]] [[ https://en.wikipedia.org/wiki/Waitrose | British supermarket chain ]]
 .p231 [[ https://en.wikipedia.org/wiki/Led_Zeppelin | Led Zeppelin ]] [[ https://en.wikipedia.org/wiki/Stairway_to_Heaven | Stairway to Heaven ]] borrows from Taurus by [[ https://en.wikipedia.org/wiki/Spirit_(band) | Spirit ]]
 .p231 [[ https://en.wikipedia.org/wiki/Kirby_Ferguson | Kirby Ferguson ]] "Everything is Remix"

 .p233 '''ch08 Supersize Everything'''
 .p233 1928 tallest NYC building: Bank of Manhattan vs 1048 foot Chrysler Building (with hidden art deco spire hidden in fire shaft, added after BoM building complete)
 .p233 [[ https://en.wikipedia.org/wiki/Empire_State_Building | 1250 foot Empire State Building ]] commenced three months later, finished in one year and 45 days, record tallest for forty years
 .p235 American [[ https://en.wikipedia.org/wiki/Pritzker_Architecture_Prize | Pritzker Prize ]] "Nobel Prize of architecture"
 .p235 $1B [[ https://www.getty.edu/ | Getty museum ]] in LA
 .p243 Doing well -> feel better, but not vice versa
 .p243 Boosting self-esteem develops narcisists, narcissism and obesity rising since the 1980s
 .p244 boosting self-esteem leads to drop in grades
 .p244 Houston's [[ https://en.wikipedia.org/wiki/Lakewood_Church | Lakewood Church ]] number one podcaster
 .p246 mergers intended for impunity and respect, 50% to 80% fail
 .p247 [[ https://en.wikipedia.org/wiki/Texas_City_refinery_explosion | 2005 BP explosion ]]
 .p247 [[ https://en.wikipedia.org/wiki/Prudhoe_Bay_oil_spill| 2006 5054 barrel Prudhoe Bay Alaska oil spill
 .p248 [[ https://en.wikipedia.org/wiki/Deepwater_Horizon_oil_spill | 2010 Deepwater Horizon / Macondo Oil Spill ]]
 .p249 Bigger drug companies have higher failure rates, traumatized workforce
 .p256 [[ https://en.wikipedia.org/wiki/Frank_Partnoy | Frank Partnoy ]] 1997 F.I.A.S.C.O.: Blood ion the Water on Wall Street . @PSU Lib.
 .p256 Complexity breeds arrogance, Goldman Sachs retail customers are "plankton" and investment bank customers are "muppets"
 .p257 financial bigness creates scale, but not client value
 .p258 [[ https://en.wikipedia.org/wiki/Baird_(investment_bank) | Robert W. Baird & Co. ]] CEO [[ https://www.sifma.org/people/paul-e-purcell | Paul Purcell ]] until 2015, died 2020 age 73 cancer
 .p258 10% of largest institutions 75% of assets, "too big too fail", unmanageable and opaque
 .p259 We don't want to be big, we want to be good. Scale alone does not work.
 .p261 Baird temp; 2 years later interview "Where you been? We've been looking for you! We remember you, and you were a good worker. When can yous start?"
 .p262 peer-to-peer networks Zopa, Funding Circle, Airbnb etc
 .p262 [[ https://en.wikipedia.org/wiki/Robin_Dunbar | Robin Dunbar ]] human cognitive limit of 150 coherent personal relationships, [[ https://en.wikipedia.org/wiki/Dunbar%27s_number | Dunbar's number ]]
 .p264 [[ https://en.wikipedia.org/wiki/Flight_control_computer | automated flight controls ]] three modules with identical functions but designed differently, independent technological approaches, robust and fail-safe
 .p265 [[ https://humaniacap.com/team/eng-sobhi-a-batterjee/ | Sobhi A. Batterjee ]] philanthopist, mistakenly labelled as terrorist for 10 years by UN Security Council

 .p267 '''ch09 How Low Can We Go?'''
 .p267 [[ https://en.wikipedia.org/wiki/Rana_Plaza_collapse | 2013 Bangladesh garment factory collapse kills 1134 ]]
 .p269 warehouses staffed entirely with day-to-day temp workers, 1954 movie [[https://en.wikipedia.org/wiki/On_the_Waterfront | On the Waterfront ]]
 .p270 [[ https://en.wikipedia.org/wiki/Chicago_Tribune | Chicago Tribune ]] [[ https://en.wikipedia.org/wiki/Houston_Chronicle | Houston Chronicle ]] outsourced "local" content to [[ https://en.wikipedia.org/wiki/Brian_Timpone#Journatic_and_BlockShopper | Journatic ]] in Phillipines and [[ https://en.wikipedia.org/wiki/Pasadena_Now | Journtent ]] in Mexico
 .p271 [[ https://en.wikipedia.org/wiki/Leveson_Inquiry | Leveson Inquiry ]]
 .p272 [[ https://en.wikipedia.org/wiki/Rich_Peppiatt | Rich Peppiatt ]] about Fake News journalism ... "If you won't write it, we'll get someone who will"
 .p275 [[ https://foodprint.org/reports/the-foodprint-of-pork/ | One hog produces 4 times as much waste as a human ]]
  . [[ https://foodprint.org/issues/what-happens-to-animal-waste/ in 2012, livestock and poultry produces 369 million tones of manure, 13 time more than US 312 M population ]]
 .p275 North Carolina hog population created as much waste as the human population of Canada
 .p276 3 million US hog farms in 1950, 65,640 in 2007
 .p276 [[ https://en.wikipedia.org/wiki/Smithfield_Foods | Smithfield Foods ]] 75% of pork market
 .p277 low levels of [[ https://www.nytimes.com/2012/04/05/opinion/kristof-arsenic-in-our-chicken.html | arsenic fed to factory farm chickens to prevent infections, make meat pink ]]
 .p277 untreated animal manure (75x human concentration) sprayed on soybean crops to fertilize them
 .p278 [[ https://en.wikipedia.org/wiki/David_A._Kessler | David Kessler: ]] in 2012, [[ https://www.nytimes.com/2013/03/28/opinion/antibiotics-and-the-meat-we-eat.html | 80% of all antibiotics used for livestock ]]
 .p278 [[ https://www.altmeyers.org/en/internal-medicine/la-mrsa-154276 | LA-MRSA ]], factory pig farmers 760x more likely to be infected than general population
 .p279 antibiotic resistance spreads into environment, affects everyone including vegans
 .p282 Smithfield Farms Dennis Leary sustainability must be pursued as part of "value creation"
  . author's perjorative rephrasing: "it must never interfere with making money"
 .p284 [[ https://en.wikipedia.org/wiki/Ray_Anderson_(entrepreneur) | Ray Anderson ]] [[ https://shop.interface.com/US/en-US/carpet-tile/ | Interface Carpet Tiles ]]
 .p285 "Sustainability is all about coming up with ways to meet our needs (not wants -- needs) without undermining the ability of other folks to meet their needs tomorrow" "Take nothing. Do no harm"
  . [[ https://multcolib.bibliocommons.com/v2/search?query=Confessions%20of%20a%20radical%20industrialist&searchType=title | Confessions of a radical industrialist ]] Multco Central 658.4083 A549c 2009
 .p286 Anderson proved that harm is not inevitable
 .p286 2003 Interface "Cool Carpet" zero net global warming
 .p287 [[ https://en.wikipedia.org/wiki/American_Apparel | American Apparel ]] L.A., sweatshop free, twice minimum wage
  . false statements, owner ousted, bankruptcy, acquired by Gildan Activeware in 2017
 .p291 Henry Ford doubled factory wages to reduce wasteful staff turnover
 .p291 higher wages enabled workers to buy Ford cars.

 .p293 '''ch10 Top of the World'''
 .p292 [[ https://global.comminit.com/content/salam-shabab-views-and-voices-iraqi-youth | Salam Shabab ]]
  . teach collaboration through competition
 .p294 regional teams switch partners, by third season kids look forward to new friends
 .p296 Gross National Product kvetch: doesn't include externalities
 .p297 [[ https://en.wikipedia.org/wiki/Simon_Kuznets | Simon Kuznets ]] designed GDP in 1944 to plan wartime production
 .p299 Obama argued against education competition with China; educated Chinese do not hurt American students
  . no, educated Chinese outcompete miseducated Americans for global trade
  . NOT "they should do worse" but "we can do better, benefiting both"
 .p300 [[ https://www3.weforum.org/docs/GCR2017-2018/04Backmatter/TheGlobalCompetitivenessReport2017%E2%80%932018AppendixA.pdf | 12 pillars of competitiveness ]]
 .p300 Heffernan: "In addressing labor market efficiency, for example, the top management leaders are asked how easy or hard it is to hire and fire employees ..." CITATION NEEDED
 .p301 Heffernan: "no evidence that performance related pay works or generates higher levels of productivity ..." CITATION NEEDED
 .p301 [[ https://instituteforsustainableleadership.com/about-us/ | Harald Bergsteiner ]] "''Global Competitiveness Report'' is ideology masquerading as data." Pot. Kettle.
 .p306 Human Genome project was global ... and proved to be tough
 .p309 [[ https://en.wikipedia.org/wiki/Celera_Corporation | Celera ]] and [[ https://en.wikipedia.org/wiki/Craig_Venter | Craig Venter ]]
  . Venter raced to win ... goading the rest of the world to race faster
 .p315 [[ https://en.wikipedia.org/wiki/Elinor_Ostrom | Elinor Ostrom ]] demonstrated value of commons
 .p316 police forces of 25 to 50 outperformed 100 or more

 .p320 '''ch11 A Bigger Prize'''

 

A Bigger Prize

How We Can Do Better Than the Competition

Margaret Heffernan . 2014 . 658.04 HEF . Beaverton Lib


Part I . Personal Best

  • p003 ch01 Oh, Brother!

  • p014 ref. 7 p331 Mark N. Bing 1999 "Hypercompetitiveness in Academia: Achieving Criterion-Related Validity From Item Context Specificity"

  • p015 personality is biology, parental attachment, social support, culture, and experience
  • p016 family dinners give-and-take, cut-and-thrust, passionate debate
  • p017 Parents with mediation training allowed severe disputes, children became creative problem solvers
  • p017 Psychological de-identification refers to the process of consciously distancing oneself from certain aspects of the self—such as emotions, thoughts, roles, or behaviors—to gain perspective

  • p017 Frances Schachter children become different in order not to fight.

  • p020 Wilbur and Orville Wright argued fiercely and often, benefiting their project
  • p022 Frans de Waal showed chimps dislike unfairness, reject unequal sharing.

  • p024 ch02 Making the Grade

  • p024 Charles Shubert MIT

  • p027 Amy Chua Battle Hymn of the Tiger Mother "self-mocking memoir"

  • p028 US youth unemployment rate, 26% unemployed age 25-24, lower wages in 2013 than in 2000
  • p029 Bright Kids $$$ tutoring for placement exams

  • p030 No Child Left Behind Race to the Top

  • p030 focus on reading and math, not science, literature, history, civics, and the arts
  • p031 students promised awards for drawing stopped drawing without rewards
  • p032 Joy Paul Guilford Convergent "one correct answer" thinking versus divergent thinking

  • p032 kill childhood creativity
    • (1) work for expected reward
    • (2) focus pupils on expected evaluation
    • (3) plenty of surveillance
    • (4) setting up restricted choices
    • (5) creating competitive situations
  • p033 C. J. Skender accounting teacher at Duke and UNC

    • sees the best in his students
    • climate of safety where mistakes are part of learning
  • p033 worrier students good at homework, warrior students good at exams
  • p036 rankings pit students against each other
  • p036 people intensely motivated by choice of when and how to work, take ownership
  • p037 the cost of motivating top 1 percent is demotivation of other 99 percent
  • p037 college entrance résumé padding
  • p039 American student debt over a trillion dollars
    • 4 million graduates per year, 10 year payoff, $25K per graduate?
  • p040 Ron Wyden Know Before You Go

  • p040 Adderall illicit college student performance enhancer

  • p040 Stuyvesant High School 80% of students cheat rather than waste time on disliked subjects

  • p041 95% of US students cheat in one form or another
  • p041 Turnitin plagiarism detection software

  • p043 https://wetakeyourclass.com https://boostmygrade.com/

  • p043 students of author's entrepreneurship course: "how would I grade them?"
  • p044 learning for rewards not useful for future
  • p045 Harvard Art|Science Team (?)
  • p045 St. Joseph Singapore

  • p047 Teach Less, Learn More

  • p047 Blackawton bees Biology Letters 2011 April 23

  • p049 PISA Program for International Student Assessment

  • p049 Germany scored below OECD average, achievement more correlated with family socioeconomic status, students ranked and sorted into three tracks, limiting achievement
  • p050 top performing schools do better job of educating everybody
  • p050 Luxembourg most expensive schools, ranked near last in achievement
  • p050 Margaret Thatcher says nations depend on a talented few
  • p050 Finns explicitly rejected this, couldn't afford to waste any human talent
  • p051 no standardized tests until eighth grade; written assessments but not grades
  • p051 Finland not small, heterogeneous, fastest diversifying in Europe
  • p052 We are such a small country, we cannot afford to lose any child
  • p052 All Finn teachers must have master's degree, rated more highly than doctors, architects, and lawyers. Free to determine how they teach.
  • p053 very little central government interference, schools and teachers autonomous
  • p056 money only 20% of outcome, streaming and pay incentives ineffective
  • p056 Finland 4th most scientific publications of the OECD countries, above average patents per capita
  • p058 ch03 The Morning After

  • p058 Olympics: Americaarn women outperformed the rest of the world AND American men
  • p059 Male scientists decided women are different, female scientists found no cognitive or developmental differences
  • p059 women's competitiveness unaffected by menstrual cycle
  • p060 competitive women performed as well as men. Most women preferred to not compete
  • p062-63 nattering about comparing penis size
  • p063 "all m/f I interviewed" insisted on financial contribution

  • p067 Helen Gurley Brown ... marriage is always the end game
  • p070 "Beth" ... no job, no money, no baby -- what a loser!
  • p071 David and Sarah bickered and kept score, he had affair at work, they separated
  • p071 adultery is a form of competition
  • p072 Nathaniel Blumenthal/Branden and Alisa Zinovyevna Rosenbaum / Alice O'Connor / Ayn Rand
  • p073 NB: "You can't love someone and compete with them" "Love isn't winning an argument"
  • p073 "... we all benefit from the work that we all do"
  • p074 "marriage shares a lot of properties of collaboration: you share the wings"
  • p074 "... it must be terrifying for young men when this apparition turns up looking like nothing they have ever looked before!"
  • p079 ch04 Angry Birds

  • p080 Thorleif Schjelderup-Ebbe "pecking order"

  • p081 Kristine Bonnevie mentor

  • p081 Schjelderup-Ebbe copied but unrecognized
  • p082 best-liked usually not top-ranked
  • p083 sociologist Stanford Gregory low 0.5 kHz hum conveys social st atus

  • p085 Pecking order: highest for smoking teenage girls
  • p085 stress lowest for "middle" girls, highest afraid of losing, lowest afraid of dropping out entirely
  • p086 starving/thin "feminine": heart attacks, liver failure, death
    • anorexic death 5-10% in 10 years, 18-20% in 20 years, only 30-40% recover
  • p086 Interlochen Choate Cranbrook

  • p087 dark side of win/lose empowerment "then losing must all be your fault"
  • p087 Unplugged Multco Offsite 2010 Ryan van Cleve 60 hr/wk video games

  • p088 computer games designed to exploit hunger for rewards and status
  • p088 compulsion loops

  • p089 hedonic treadmill

  • p091 Donors want recognition, naming rights, peerage in England
  • p092 Geert Hofstede power distance

  • p093 power distance related to health and well-being
  • p095 Marianne Jenningssteeper hierarchy leads to ethical collapse in organizations

  • p095 game-changers go unheard
  • p096 Geert Hofstede et alCultures and Organizations 2010 at PSU, $2.77+3.25 used

  • p097 Will Rogers invented term "trickle down"; not true, lower tax rates reduce growth and increase inequality
  • p097 The Spirit Level

  • p098 king of Sweden unable to pay store with check but no ID, fellow citizens identify him with coins
  • p099 TechShop

  • p099 MiracleBrace

  • p101 crowdsourcing sharing in return for great feedback and contributions

  • p102 Bill Gore

  • p102 Gore-Tex

  • p103 PTFE

  • p104 Terri Kelly

  • p105 Morning Star

  • p108 Nucor Steel

  • p109 First Rand eBucks

  • p110 Karl Rabeder Credot

  • p112 ch05 Keeping Score

    • sports
  • p124 Single US football player 1000 blows to head per season, 75% chance of concussions
  • p124 NFL linemen 52% greater heart disease risk than general population
  • p124 97% overweight, 50% obese
  • p125 6 suicides, dementia, chronic traumatic encephalopathy

  • p125 second most dangerous sport cheerleading; risky stunts, untrained coaches, hard surfaces
  • p128 former NFL suicide rate six times average, divorce rate 60-70%
  • p129 Don Catlin developed tests for street drugs

  • p130 14% of athletes use banned substances, 2% are caught
  • p131 Sports 2% of GDP
  • p131 2004 BALCO Bay Area Laboratory Cooperative supplied performance-enhancing drugs

  • p131 Victor Conte

  • p132 Travis Tygart

  • p134 Steven Baddeley

  • p135 Travis Tygart True Sport report

  • p137 Mike Brearley

  • p138 The Apprentice

  • p140 CHATTERJEE, A. et HAMBRICK, D.C. (2007). It’s All about Me: Narcissistic CEOs and their Effects on Company Strategy and Performance. Administrative Science Quarterly, (52), pp. 351-386. (PSU, OHSU)
    • "prominent" CEOs, grandiose strategy, volatile stock performance
  • p141 Steve Rattner not the Tektronix Steve Ratther

  • p142 akin to a rooster taking credit for the sunrise
  • p142 worship the top, infantilize the rest
  • p143 fatigue -> biased judgement and rigid thinking

    • Heffernan, Margaret . Willful Blindness . Why We Ignore the Obvious at Our Peril . Central 153.7 H4613w 2011
  • p144 Companies do not have a legal obligation to prioritize stock price

  • p144 Air Products Inc. v. Airgas Inc., directors can ignore current stock price in favor of long-term interests
  • p145 # of publicly listed companies declines 40, life expectancy of Fortune 500 companies down from 75 years a century ago to 15 years today
  • p145 Lynn Stout The Shareholder Value Myth . Multco Central 658.155 S8895s 2012

  • p145 performance-related pay does not deliver superior performance
  • p145 Marianne JenningsThe Seven Signs of Ethical Collapse Multco Offsite

  • p146 CMGI

  • p147 Good to Great book 2001 of 60 companies, at least 11 have gone from bad to worse

  • p147 Gripple subsidiary Loadhog

  • p150 Arup structural engineering

Part II . The Case of the Purdue Chickens

  • p157 ch06 Only the Impresarios Survive

  • p160 Carl Djerassi oral contraceptive, science-in-fiction novels

  • p161 science stalled by rivalry rather than cooperation
  • p165 chicken flocks more productive than breeding for super-hens
  • p166 every principal investigator produces 10 PhDs, who must find a postdoc position ... "Ponzi scheme"

    • specious argument. Almost all PhDs should disperse into non-collegiate jobs - teaching, engineering, lab work, leading teams serving the other 8 billion of us, so we can generate the wealth that pays for colleges and universities and research institutes

  • p167 sharing at conferences -> plagiarism

  • p168 Matthew effect cumulative advantage

  • p168 "coined by Keith Stanovich" (1950)

    • wikipedia says Robert K. Merton (1910) and Harriet Anne Zuckerman (1937)
  • p169 Kary Mullis PCR 1993 Nobel

  • p170-2 Jan Hendrik Schön fraudulent papers

  • p173 Scott S. Reuben fraudulent pain research

  • p173 Hwang Woo-Suk fake stem cell research

  • p174 fraudsters almost always pleasers, delivering what's wanted, pre-defined success
  • p174 retracted research still cited 24 years later
  • p175 Ferric Fang "the more important the journal, the higher the number of retractions"

  • p176 Fang: The US spends twice as much on beer compared to R&D, lowest since the 1960s

  • p178 scoreboards, winning at all costs, ethical shortcuts
  • p179 HBOS - Halifax Bank of Scotland (email from author Heffernan)
  • p179 Juliet Schor The Overworked American PSU

    • Americans work longer, sleep less, perform badly
  • p180 B-of-A intern Moritz Erhardt worked extreme long hours and died. He was also hyper-ambitious and by some accounts epileptic. In the US, perhaps 2600 21-year-olds die violently (including vehicle accidents) per year; motor vehicle keys are 1000 times as lethal as keyboard keys.

  • p181 McKinsey touted forced rankings

  • p182 McKinsey’s Dirty War

  • p182 Jackie Witt (?) former Intel, forced rankings focus on now, not the future
  • p185 Uri Alon improv theater How to Build a Motivated Research Group

  • p186 Cathy O’Neil mathbabe

  • p186 Scooped AgainUri Alon

  • p188 David Ring safer hospitals where errors are openly acknowledged and swiftly fixed

  • p189 Andreas Gruentzig Boston Scientific Balloon Catheter

  • p190 ref 39 John Abele "Bringing Minds Together", Harvard Business Review (July-August 2011).
  • p198 Groups with members better at reading faces are more productive, teams with more women did better too.
  • p204 Mondragon cooperative

Part III . The Business of Winning

BiggerPrize (last edited 2026-03-24 03:19:03 by KeithLofstrom)